The Confusion Matrix

The Confusion Matrix Photo by @honeyyanibel on Unsplash   Artificial Intelligence (AI) has been framed as the solution to some of mankind’s most complex problems on earth. From recommendation engines, to digital assistance, to self-driving cars, etc., it’s to adopt the misconception that AI systems are blameless which in reality is very far from the truth.    When a company decides to adopt AI into their workflow, more often than not, it is an action taken in hopes of driving business value. However, knowledge that AI algorithms are not void of errors is one of the first steps towards generating… Read More


How Gender Bias Led to the Scrutiny of the Apple Card

How Gender Bias Led to the Scrutiny of the Apple Card Imagine a world where credit cards have no hidden fees, no ridiculous interest rates, and also encourage you to develop healthy spending habits… This has become a reality with the Apple Card. What is the Apple Card? The Apple Card is a smart credit card that leverages Apple’s technology and was designed to be used synonymously with Apple Pay and Apple devices. In essence, the Apple Card aspired to be everything that a normal credit card wasn’t: It aims to maximize transparency into your spending habits by providing periodic spending summaries, pinpointing… Read More


Don’t Let Your Dirty Data Get You Down

Don’t Let Your Dirty Data Get You Down “ Dirty data” is a slang term for raw data, such as data that differ in format, resulting in duplicates, includes special characters or HTML tags, or has empty fields or errors, before undergoing an enrichment process. Consider a common example: The good old U.S. of A: The foundation of any successful predictive analytics program is built on consistent and correct data. United States of America, United States, U.S.A., USA, U.S., US, 100-United States of America. There are 196 countries in the world, and we refer to a number of them in multiple… Read More